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How our top 10 tax practices achieved success in 2021

Pathway to success

Despite a tough year for Australian business, our top 10 tax practices achieved remarkable performance and growth.

Here’s what 5 of the top 10 principals had to say;

Mark VernalSuccess Tax Professionals Rockingham

“Our fee growth can be attributed to consistent marketing and scale. The more clients you have the more referrals you should get.

I ran a competition again last July and August but otherwise relied on referrals for growth. I also implemented a tax planning marketing strategy supplementing growth.

This year I am trying a Facebook campaign but ROI is low so I will go back to focusing on Google Ads”.

Lana GordeevaSuccess Tax Professionals Wagin & Narrogin

“It’s taken 8 years of market penetration, client trust, confidence and referral build up.

The tax office sent out 10-year reminders this year which has increased demand. We have had some success with Facebook ads, I usually run 3 per tax season with maximum reach 7-day campaigns”.

Audrey de BeerSuccess Tax Professionals Joondalup

“We have put a lot of work into transitioning from a large salary & wage client base to a business client base (now 65%) over the last few years with a focus on providing value-added services and advice above and beyond compliance.

“In addition, we have transitioned to fixed monthly packages, providing our business clients with a comprehensive service”.

Unni AshokSuccess Tax Professionals Nundah

“Our success this year has come from value-added services – information, education and empowering clients.

In addition, we have invested in technology, automation and connections.

Moving forward, our goal is to Implement more advisory services”.

Daleen JV RensburgSuccess Tax Professionals Ellenbrook

“Staying in touch with all clients and offering tax planning and advice during the year. Having an open door – clients feel comfortable contacting me at any stage and I can assist them in multiple ways, not just tax advice.

During the year, I built on existing and new client relationships and connected with clients through network meetings.

Moving forward, I plan to focus on building business clients and help them to achieve business success”.


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