What do the most successful acupuncture clinics do differently?

The Top 20% of acupuncture clinics in Australia set the benchmark for profitability, efficiency, and client care. They don’t just focus on treatments, they run their practices like high-performing businesses.

Key benchmarks for top-performing clinics:

• Annual revenue: $350,000–$500,000
• Net profit: 25%–30% (after paying the owner a market salary)
• Revenue per treatment room: $200,000+
• Client repeat rate: 50–70%
• Online bookings: 60%+
• Occupancy (room usage): 70–90%

What the best clinics do well:

• Optimise private billing models and prepaid treatment plans
• Improve rebooking and client retention through reminders & follow-ups
• Leverage practice management software to boost productivity
• Minimise downtime with online booking and waitlist systems
• Diversify services (cupping, herbal medicine, massage) to lift revenue
• Track KPIs quarterly to stay ahead of performance goals

With Top 20% Benchmarking, Success Tax Professionals helps health and wellness businesses see what best-in-class performance looks like—and identify where to improve for the biggest impact.

Your clients don’t want to be average. They want to be the best. We help make that possible.